Chicken industry’s No. 1 BHC Kyochon 
BHC’s operating profit ratio is 325 percent
Four times as many as Starbucks at 85
Apple’s global operating profit ratio is higher than 309
BBQ is about 165 
Abnormal operating profit ratio is due to the structure of franchisees 
BHC is owned by private equity firm MBK Partners
Private equity business is raising and reselling businesses 
But the owner of Homeplus is also MBK Partners
It seems like the chicken industry is fighting with Dangdang Chicken
Branding differences within the same company 
BHC franchise owner who pays huge membership fees would be ridiculous
Consumers can just eat cheap, high-quality, and delicious food
I’m not sure how long Homeplus will be able to sell the chicken